Professional Sport as a Business and Career (Residential)

In this course, you will learn how professional sport organizations advanced from a collection of low revenue producing businesses into global-market dominating brands at the center of a $600 billion industry. You will also learn about the various job responsibilities and career opportunities within professional sport organizations, including those in marketing, communications, sales, promotion, management, labor relations, licensing and operations. You will also learn about related opportunities in amateur sport, recreation and sport-based youth development.