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Marketing for Entrepreneurs – Colorado College

Marketing for Entrepreneurs

Academic College access Needs based scholarship Residential College credit

Colorado College

Date/Time: Jul 11 - 27, 2022    
Ages: 16-18
Cost: $6,020.00

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This course will provide an introduction to many of the major concepts in marketing (differentiation, segmentation, positioning, pricing, promotion, brand relationship) and key marketing activities (developing basic marketing and advertising strategies, conducting market research, developing and refining concepts, and making a pitch to interested third parties to support the venture). The class will be highly experiential, and involve a great deal of presenting in class. As such, we will also seek to develop your creativity, communication and critical thinking skills.

Location

Colorado College
14 East Cache la Poudre St.
Armstrong Hall, Room 212
Colorado Springs, CO 80903

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